Insights on venture debt.
Why Do Companies Take on Debt? Here Are 4 Reasons
Wait, Isn’t Debt a Bad Thing? Then Why Do Big Companies Have Debt? You’re borrowing money that has to be repaid. You also have to pay interest on that debt, resulting in having to pay back more than what was borrowed in the first place. This can’t be a good thing! So why would companies …Read More
What Are the Real Uses and Benefits of Debt Financing?
There are many benefits of debt financing. Here are some practical, real-world uses to consider as you evaluate your investment options.
How to Scale a SaaS Company with Debt Financing
Debt Financing Should Be Used for Growth If you’re researching how to grow a SaaS company, particularly during the scaling stage, you’re going to come across a lot of recommendations and financing options. These include everything from bank loans and debt financing to angel investors and venture capital sponsorship. You may have even obtained funding …Read More
Ramping Up Your SaaS Marketing Strategy for Growth
As a scaling SaaS business, you may have come to a point where your SaaS marketing strategy needs to be revisited. Maybe everything you’ve done up to this point has plateaued. Maybe they aren’t moving the needle fast enough. Or you haven’t been able to dedicate the resources to invest in marketing. Whatever the situation, …Read More
SaaS Recruiting: Finding and Hiring Talent to Move Your Business Forward
Is It Time to Take Your Team to the Next Level? As a venture debt financing lender, we work with a number of scaling SaaS businesses that have varying goals for their growth capital. These goals might be ramping up sales and marketing efforts, extending their cash runway between raise rounds, and more. However, most …Read More
Scaling SaaS for Growth: How to Prepare Your Business for the Next Level
Well Done You probably didn’t think you could do it: creating your own SaaS platform and company. But you did. Whether you undertook the journey alone or worked side-by-side with a business partner or two, you’ve successfully built and launched a SaaS product. You’ve landed customers who saw the value in your product and chose …Read More
Maintaining & Strengthening Your SaaS Competitive Advantage
You’re not alone in your market. Other companies are vying for your subscribers. Learn how to strengthen your SaaS competitive advantage.
Why SaaS Customer Retention is More Important Than Ever
Your SaaS customer retention strategy is critical. New subscribers are important, but maintaining loyal subscribers is just as rewarding.
River SaaS Capital Invests in E-Commerce Software Provider Etail Solutions
Westlake, OH – River SaaS Capital, a private venture debt fund lending growth capital to Software as a Service (SaaS) companies, announced that it has provided non-dilutive capital to Etail Solutions, an e-commerce software partner for online retailers. Etail plans to use the proceeds to add key sales and marketing personnel and accelerate their market penetration. …Read More
Your SaaS Funnel: Why You Need to Perfect It
Sales funnels aren’t anything new, but efforts to improve, enhance, and streamline them should be ongoing. A SaaS funnel is no different.