A Quick Recap of Debt and Equity Financing
If you’ve explored your options for growth funding, you’ve probably read quite a bit about venture capital, bank loans, angel investors, and venture debt. Each of these offers certain advantages, and some work better for certain business types than others.
With venture capital and angel investors, you can obtain a large amount of capital and gain access to contacts that you otherwise might not have been able to make. However, you have to give up a portion of the equity in your company. With bank loans, you can gain funding on acceptable terms. However, you’ll need to have hard assets to qualify.
For SaaS companies, venture debt is often a great first step because it’s simply a loan. You don’t have to give up equity or a seat on your board to get capital, which makes it a non-dilutive form of funding. You retain complete ownership of and control over your business and its direction. You also don’t need to have the hard assets that banks require.
But at some point, an opportunity or need may arise for you to explore other forms of funding beyond debt. There are a number of reasons and strategic uses for this. Let’s take a look at a few examples of how debt and equity financing can work together.
Debt: Your Growth Accelerator
If you’re an early stage SaaS company, venture debt makes sense. You stay in control and don’t have to answer to a third party as to why you’re moving in a certain direction, hiring a certain person, or making changes to your platform. Sure, there’s interest that has to be paid, but lenders are able to structure the loan in ways that keep payments manageable. Some loan structures even allow you to pay less interest over the life of the loan.
Despite debt’s flexibility, it often works best as a growth accelerator. If your annual recurring revenue were in the millions, venture debt might not make sense. While growth is and should be part of your ongoing strategy, it won’t be as urgent a goal as it would be for an earlier stage SaaS company. With that being said, it can often serve as a bridge between two points: if you’re valued at X and want to achieve Y by a certain timeframe, debt could provide the growth capital you need to fund acceleration efforts via marketing and new sales staff.
Ultimately, venture debt is meant to help you grow rapidly more than it’s meant to help you sustain operations. It can be used to extend your runway, but apart from keeping you operational, you might not realize much synergistic benefit. That’s why debt is often the first step in a SaaS company’s funding journey. Use it to accelerate growth, and when you’re ready for that next step, look into equity.
Equity: Your Operational Sustainer
Equity-based financing becomes a strategic option later on in your growth journey. As venture debt provided the means to accelerate your trajectory for a variety of reasons, equity can provide a number of benefits once you’ve attained the growth you’ve been working toward over the early years of your company.
One example includes extensive product development. Perhaps the first iteration of your platform has plateaued in some way, and your customers have been wanting more. To build new functionality requires knowledgeable developers, and skilled talent in this area is not inexpensive. And you’ll likely need more than one.
Perhaps you want to pilot a new feature, launch your platform in a new market, or even explore a new customer segment. There are a number of reasons why equity would be beneficial in your long-term strategy. So which one is right for you, right now? If you’re fairly early on in your growth, it should probably be debt, right? But you’re also looking for more investment to help you flesh out your platform. That would be equity, right?
Good News — You Can Have Debt and Equity Financing Together
River SaaS Capital is pleased to announce the addition of an equity-based financing solution in addition to our current non-dilutive debt funding. This provides companies with strategic financing options that match their current growth status and their future goals.
It also provides additional flexibility for our current portfolio companies in that we can provide the initial funding solution as well as the next. Should you work with us for venture debt financing to accelerate sales and marketing efforts, we can provide equity-based financing later once you’ve achieved your objectives with debt financing.
Both debt and equity financing can be used at the same time, too. While you may obtain venture debt capital first, you can still obtain equity financing later on even if your current debt package is still in use. And because our debt solution provides exceptional flexibility through the use of tranches, flexible repayment options, and other benefits, there’s no requirement to satisfy your debt obligation prior to obtaining equity. It remains a strategic growth capital tool that you can use as needed.
If you’ve been considering your financing options and are interested in equity (or how debt and equity financing can work together), we’d love to hear from you. We are actively looking to invest in companies that resemble our current criteria for venture debt with an ARR of around $1.5 million.
Ready to get the financing fuel you need to achieve your goals?