insights on venture debt

Insights on venture debt.

Category: Thought Leadership

Why River SaaS Capital Doesn’t Take Loan Warrants

What Are Loan Warrants? There are a number of financial mechanisms and loan conditions that lenders can utilize to both strengthen and secure their agreements with clients. These include covenants, guarantees, and loan warrants. While these are intended to protect both the lender and the borrower, there is often a fair amount of confusion around …Read More

3 Benefits of SaaS for Small Business

SMBs Are the Core of the American Economy When you consider the number of businesses in the United States, you know that the figure stands in the millions. But what often comes to mind first are the enterprises and powerhouses that dominate headlines and our everyday lives. We’re also familiar with the mid-market companies that …Read More

Using the Benefits of SaaS to Support Business Growth

Understanding > Growth Across the board, organizations are adopting SaaS platforms in their technology stacks. Research shows that organizations with >250 employees use >100 SaaS applications, while small firms of <50 employees use between 25–50 SaaS solutions on average. From new productivity suites to tools that automate numerous internal functions, the benefits of SaaS and its …Read More

Using SaaS Marketing Automation to Retain and Leverage SaaS Users

Why Automation is Critical for SaaS Companies of All Stages We’re hard-pressed to find any instance in which automation isn’t a valuable function of a growing SaaS business. The reason is simple: the less your team has to do manually (or electronically, which still requires time and mindshare and costs you money), and the more …Read More

Two Reasons Why You Need to Be Measuring SaaS Customer Engagement

No matter how industry-changing and unique the idea behind your platform might be, you’ll never truly understand its magnitude or value until you understand your SaaS customer engagement. Your platform itself won’t tell you how great it is — that validation comes from your customers. Unless you conduct a survey (which would likely only get …Read More

How Venture Debt and Equity Financing Can Work Together

A Quick Recap of Debt and Equity Financing If you’ve explored your options for growth funding, you’ve probably read quite a bit about venture capital, bank loans, angel investors, and venture debt. Each of these offers certain advantages, and some work better for certain business types than others. With venture capital and angel investors, you …Read More

Make It Easy for Your Subscribers to Prove SaaS ROI

Data Makes the World Go ’Round Long gone are the days when decision-making was driven by instinct. Data rules the way forward, and more than ever, the way forward needs to be justified. That justification needs to be more than just checking off the “is there a fit” box. The business and financial value need …Read More